Post Covid-19 Communication Style

Oleh Erwin Parengkuan

We never imagined this pandemic would happen in our lives today.Who would have ever thought?The world that used to spin so fast, was so noisy, including a “chaotic” communication style;coming from the 6 generations that exist today, especially the digital world of communication.The Baby Boomers, X Generation, The Millennials, Z Generation and the Alpha Generation who are still teenagers.Imagine “tweet”each of these generations with its own “style”which are different from one another, even contradictory.For example, the Baby Boomers are no longer young, over 55 years old, speak little and tend to be technologically clueless, only a few of them are active on social media.Meanwhile, the generation below, namely The X Generation, is used to communicating both online and offline openly and actively.A larger niche is under the influence of The Millennials who currently occupy a position of more than 50% in the world of work, they are very active on social media, speak frankly, directly and straightforwardly.Prefer digital platforms rather than talking in person.This is often a problem between minimal talk and the Boomers generation who need long explanations.Meanwhile, Generation Z, who have just entered the world of work, are happier like their older siblings, The Millennials, who are also busy in the digital world and online games.Meanwhile, the Alpha generation is the generation that is currently more of an observer.

Referring to the current conditions, the world seems to have stopped suddenly from the pace that was previously so massive and rapid, now it is like “silence.”Many analyzes have emerged about what will happen to us after Covid 19.Is the world turning fast again or changing?

I myself observe that the conditions that will occur in the future will see major changes in the communication styles of each generation.Like (whatever generation they are) they will be shorter in speech, assertive and won't want to spend too long listening to something that doesn't provide any benefit to them.Humans will adapt to the current situation and become more effective, including regarding the consumption of the products they buy, whether they need it or not, recycling and going green.

Untuk itu, kita semua harus lebih cerdas dalam berkomunikasi yang bertujuan untuk memberikan benefit kepada siapapun generasi yang diajak bicara. Kita menginginkan gaya komunikasi yang low profile dan membumi. Tidak bertele-tele dan mengacu kepada gaya hidup Minimalism. Artinya simple, sederhana tidak berlebihan alias lebay. Dalam hal berpenampilanpun kita akan semakin dress down. Let’s we all be more humble and respect to others as well as respect to our mother nature.