Personal Branding: Maintaining your appearance is the key to career success
Have you ever wondered why a personMC – TV presenterDo you always look attractive on stage or on the TV screen?One of the professions where the perpetrators must look attractive is to attract the audience to pay attention to the progress of an event.Not only those who work asMC – TV presenterProfessionals, whether they work as lawyers, doctors, public relations, sales, secretaries, government or private employees, need to pay attention to how they dress and maintain their appearance.Appearance is the main capital so that it is not underestimated by relations or stakeholders who ultimately become attached to itpersonal brandingher.
Sometimes people don't realize the importance of self-image.An image is a "self-painting" that is shown to other people.One way to show your self-image is to maintain your body's health and cleanliness and choose clothes that are appropriate and, most importantly, comfortable to wear.Looking good and feeling comfortable can be a factor in increasing self-confidence.
Memperhatikan dan menjaga penampilan itu penting karena berkaitan erat dengan citra yang ingin ditampilkan. Citra diri dapat terpancar dari bagaimana anda berpenampilan. Tidak dipungkiri penampilan merupakan cerminan seseorang yang berperan terhadap penilaian orang lain kepada anda. Selain itu, dengan memperhatikan penampilan serta berpakaian rapi dan bersih merupakan bentuk penghargaan kepada lawan bicara.
Another example, the profession of a communicator orpublic speakerIt is important to pay attention to appearance, because appearance is a supporting component so that the audience pays attention to you as a personpublic speaker.Having self-confidence, mastery of the material and also choosing the right words in communication is not enough.You also need to look appropriate for the event, know who your audience is, and of course your appearance can also be adjusted accordinglypersonal brandingthat you want to display.
In social psychology there is the term "halo effect" which is the tendency of someone to think that other people have positive skills that can be seen from the way they appear.So, if you look good and attractive, the person you are talking to will think of you as a good person too.It is not surprising that looking good and attractive will get more attention from other people.
Have you paid attention and maintained your appearance today?