Personal Branding By: Erwin Parengkuan – Part I

What do you think about Personal Branding?Of course the connection is about “brand”someone who wants to be seen.The answer is indeed correct, that personal branding is a person's ability to build his or her image in the eyes of the public.There are several components in it which I will describe in this article.

First, let's play with keywords, because personal branding is very closely related to keywords.Let me prove it, for example I mention the drinking water brand, Indonesia, and the next keyword in the packaging.most people will mention aqua why that is, because the brand is a pioneer of bottled drinking water, which is also visible and is everywhere.A brand that is so strong and never stops innovating, namely various products with various forms of packaging, ranging from glass, plastic bottles of various sizes, as well as glass bottles in standard sizes and sophisticated ones for entertaining VIP guests which have been designed by Indonesian designer Sebastian Gunawan, which is now relayed to Tax Saverio.

Benda mati maupun kita manusia, rupanya sama, yaitu kita adalah produk ciptaan yang kita buat, baik secara sadar maupun tidak sadar. Sekarang coba saya bertanya tentang Penyanyi International abad ini yang eksentrik? Tentu anda akan menyebutkan Lady Gaga. Sebagai sebuah merek Lady Gaga adalah penyanyi ternyetrik abad ini, mulai dari baju daging yang dikenakan yang telah mengemparkan dunia, maupun dalam setiap aksi panggungnya.

So in conclusion, personal branding is closely related to keywords that can personify a person's image.